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Web design for allied health practices in Brisbane

Nobody searches for a physiotherapist. They search for the thing that hurts.

Industry
Allied health
Build
Business
Area served
Brisbane and South East Queensland
Start a project
A clinician beside a patient walking between parallel bars in a rehabilitation room
Chapter I · The problem

What patients search for, and where it lands

Someone with a sore lower back types back pain and their suburb, not the name of a profession. A practice whose only web address is a booking page can be found by the people who already know its name, which is the one group that did not need a website. Cliniko, HotDoc, Halaxy and Fresha are good at taking the appointment. None of them was built to be found by a stranger with a sore back.

So the build starts from the searches. Six page designs: one for each group of conditions you treat, one about the practitioner, one on what a first appointment is like, one on fees and rebates (private health, care plans, NDIS, DVA, workers compensation) and one on finding the clinic, parking and stairs included. Every page links straight into the booking system you already use; nothing replaces it, and nothing touches patient records. The enquiry form takes a name, contact details and a preferred time and never asks about symptoms, so no health information arrives by email. If you are registered with AHPRA, the site carries no testimonials, star ratings or review widgets, because the National Law does not allow them in your advertising: trust comes from your training, your approach and the first-appointment page instead.

Chapter III · Built already

See it built

  1. The Assist Healthcare website
    Client build

    Assist Healthcare

    A real mobile physiotherapy and allied health practice in Adelaide and Melbourne, rebuilt with no testimonials anywhere and a referral form that takes no health details until the right system holds it. Still in progress, on a preview address.

    See the case study
Chapter IV · The build

What you get

Business

Cafes, salons, shops & multi-service businesses

$3,000

one-off build cost
then $15/mo hosting

Start with Business

A multi-page WordPress site built to get found.

  • Everything in Standard, plus:
  • Six reusable page designs, one for each thing people search for
  • Enquiry form that asks the right questions
  • Local SEO setup for Brisbane search
  • A colour and font system of your own
  • Two rounds of changes
  • 60 days of minor fixes
Next

Ready to be found for what you treat?

Tell me a little about your business and I’ll get back to you as soon as I can.

Start with Business

You get a fixed price and a date before anything starts, and you talk to the person who builds it.